Careers in Sports with Zane Stoddard (University of Arizona)


Students gain deeper understanding of what’s needed to secure employment in entertainment and sports. Zane Stoddard '92 (BA, Journalism/English) will share insight into what students can do now to be successful after getting the job.

The workshop is co-hosted with the Eller Sports Management Program.


A bit about Mr. Stoddard:

Currently manages NASCAR's Los Angeles office, overseeing the Youth Platform, Content Development, Entertainment Marketing, and Events.

An innovative brand builder, business developer, and content creator with 20+ years of experience producing outside-the-box, high-impact brand and entertainment marketing solutions, new business and revenue for multiple elite sports, entertainment, and consumer properties.

Responsible for the conception and launching of the NBA’s Los Angeles/West Coast office and Entertainment Marketing division, managing the unit for nine years.

Partnered in the launch of and led the business development and marketing for a record company start-up, signed by major label Interscope/Geffen Records.

Has orchestrated brand marketing initiatives and strategic partnerships for major brands, including Coca-Cola, Bank of America, AT&T, Gatorade, Quiksilver, ARCO, Target, and Budweiser.

Created and built the high-profile and renowned NBA-branded event marketing platform, NBA Entertainment League.

October 09, 2014 at 5pm - 7pm
Eller College of Management, University of Arizona
1130 Helen St
McClelland Hall, Room 133
Tucson, AZ 85721
United States
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